Choose an organization with which you are familiar. - Netflix
Write a 500 word paper in which you review the impact of consumer behavior on this organization's
marketing strategy.
Review and evaluate a specific example of how this organization utilized its knowledge of consumer
behavior to adjust its marketing strategy.
 
 How did this organization figure out what its target market wanted?
 How was the organization's marketing strategy (product, price, distribution, promotion, service)
impacted by consumer behavior?
Format your paper consistent with APA guidelines.