MARKETING ESSAY 1 - 350+ WORDS
Question # 41296 | Marketing | 4 years ago |
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$15 |
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Define strategic planning. Discuss the steps involved.
PLEASE REFERENCE FROM FOLLOWING BOOK:
Principles of MarketingPhilip Kotler and Gary Armstrong, 2016
Pearson
ISBN.13: 978-0-133-79502-8
GRADING CRITERIA
1. Student used standard essay format: Introduction/Body/Conclusion.
2. Student demonstrated proper use of grammar, spelling, punctuation, citation style, etc.
3. Student demonstrated an understanding of course content and key concepts, as discussed in the text.
4. Student was able to examine, assess, evaluate, and/or analyze course content and key concepts.
5. Student provided a clear and well-developed response to the question.